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Diamond Market Place


Ryder Diamond

What we did

Brand strategy
Brand identity design

Diamond Market Place is a new and disruptive P2P market for certified, second-hand diamond gemstones that assures the best price for both buyer and seller alike, with full confidence and transparency throughout the transaction. Until now the market has been highly opaque with a lack of trust or clarity about provenance, fair pricing and quality. Typically up to 60% of the transaction price has been taken by middle men and sales. DMP's market is based on guaranteed validation and standard market prices backed by the GIA standard verification of authenticity and DMP's own proprietary technology, DMP cuts out the expensive middle-men and returns the value to both buyer and seller alike in a transparent online marketplace.

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